“Public Opinion in this country is everything”
Political Research involves a wide range of qualitative & quantitative, formal & informal methods for candidates, parties & governments to understand the nature of the political marketplace. Such a research is used to understand the attitudes, behavior, needs & wants of the public and other key stakeholders and then inform decisions about strategy, creation of the brand, policies, internal political marketing within organizations, and communication of positions with the view to inform, educate, persuade, change and reinforce existing views.
Human research survey of public opinion from a particular sample.
Poll of voters conducted before actual voters have voted.
Poll of voters taken immediately after they have exited the polling stations.
Understanding the satisfaction levels of the people with regards to the ruling government.
Helping parties to make essential decisions in particular seats.
Understanding the voter sentiment, issues faced by them and their wants.
Helping parties to make essential decisions in booth levels.
Helping parties to make the choice of an ideal winnable candidate according to public mood.
Understanding the brand image of the candidate among the people.
Understanding the brand image of the political party among the people.
360-degree understanding of the demographics in respective constituencies.
Voter List in easily readable excel format.